According to Auto Motor Und Sport, Lamborghini’s production for 2008 is fully booked and will not be increased due to demand. The decision was made by Lamborghini CEO who said he doesn’t want his sports cars to share more than 10% of their parts with models from parent company Audi in order not to dilute the brand.
"We are concentrating on a healthy and controlled growth of roughly 5% per year," Chief Executive Stefan Winkelmann said in an interview to be published on Thursday.
Sales increased from 2087 units in 2006 to 2 400 sports cars in 2007. The group’s pretax profit margin of 10.4% in the first half of 2007 did not contract in the second half. "Our first half profit was €26.4m and we booked a double-digit million euro amount in the second half as well," he continued.
Winkelmann expects the sales mix this year to be comparable to the 1 800 Gallardos and 600 Murcielago LP640s it sold in 2007.
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